Please excuse my grammar errors, I know I probably have tons in a paragraph, so bare with me when you read.
Today I was looking over some stat for this blog and noticed some traffic, and ah-ha, here comes my thoughts of why responding to customers is important - especially regards to a neutral or negative feedback.
1. Because we care! - we care what our customers are telling us; whether it's a good compliment or some suggestion. We are listening and continuing to improve.
2. Because they care! - yes, we are all still human beings and we have the human natures, and wish to be respected. The golden phrase- treat others as if you wish to be treated.
3. Because it is the right thing to do! - when we receive any email inquiries, we do our best to respond within 48 hours or sooner to show we care and we respect and we value each one's opinion.
Bonus:
When responding, please also be positive and respectful to your customers and feature the important factors to encourage them to understand the situation- which will always be improvement.
Ok, I hope you understand now, and have a wonderful day!